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29 April 2022

Gazprom-Media Holding representatives took part in the CIPR conference

The Digital Industry of Industrial Russia (CIPR) conference is taking place in Nizhny Novgorod from 23-25 June. The conference brings together business and government representatives on the same platform in order to discuss the development of the digital economy and the digital transformation of the industry. Two top managers from Gazprom-Media Holding took part in the sessions that were held on June 25, the last day of the conference, and were dedicated to the discussion of the creative economy and new media.

Sofya Kvashilava, communications director of Gazprom-Media Holding, took part in the “Creative economy” discussion, which was held as part of the CIPR conference’s business program. The discussion focused on the ways to increase product awareness in regards to creative products, increase the exports of Russian cultural goods to other countries, as well as the preservation and spread of Russian culture abroad. Olga Piven, CIPR founder and RTVi CEO, moderated the session.