The company will receive exclusive advertising rights for the next four seasons.
The tender to determine Tinkoff Rossiyskaya Premier Liga’s general partner (official bookmaker) has been completed. This status was maintained by Liga Stavok, which exercised its pre-emptive right following the results of the tender procedure. The procedure was organized by the Gazprom-Media Sales House.
For the next four seasons, from 2022/23 through 2025/26, Liga Stavok has the exclusive right to sponsorship advertising during live broadcasts of matches and replays on TV (the national and themed channels of the Match holding), in the digital environment (websites and social media), and in advertising on various surfaces (LED boards, electronic scoreboards, etc.) in the match venues.