General Manager of GPM Partner Ekaterina Yurchenko made a presentation at the 27th Shared Service Centers – Executive Summit conference held on March 25–26, 2021, in Moscow. The topic of Ekaterina’s presentation was Models of Shared Service Center Development: Service Function vs Added Value Creation. How to Become a Global Business Service (GBS).
The Shared Service Center was established on the basis of GPM Partner, a subsidiary of Gazprom Media, in October 2020. The project centralizes an uncommonly wide range of functions, including personnel accounting and personnel management (selection, training, compensation and benefits, and labor protection), financial services (accounting, treasury and transformation operations in accordance with the IFRS), legal support, procurement, IT infrastructure and support for business applications, administrative work, corporate security, technical support of the broadcasting complex, and signal distribution.
Thanks to its wide functionality, as well as the centralization of business process automation, the Shared Service Center works in accordance with the GBS (Global Business Service) model, in which the Center becomes a business partner, managing end-to-end business processes of supporting functions. At the current stage of the project, the team is focused on studying existing processes and identifying areas where efficiency can be increased through organizational changes or their automation. Work is also underway to build a single control environment, which would be sufficient for eliminating risks without excess control procedures. Conditions for the development and use of key tools for increasing operational efficiency and digitizing the Shared Service Center are currently in the works.
The Shared Service Center has already incorporated service functions of companies of the Gazprom Media Entertainment TV subholding, Match national sports channel, Gazprom Media Sales House, and a number of Gazprom Media Holding’s digital projects and real-estate assets. The first stage of centralizing service functions of these companies in the Shared Service Center will be completed in March 2021. The remaining legal entities of the Holding will be transferred for Center servicing in stages through to the end of March 2022.
Prosperity Media group and the CFO-Russia.ru portal are organizing the conference Shared Service Centers – Executive Summit. The summit of Shared Service Center leaders is a unique opportunity to learn about the best practices of leading Russian and foreign service centers directly from their top officials.