Launched in 2015, the channel has become the main platform for Russian sports fans. A whole family of thematic channels has grown around the federal television channel “Match TV” - “Match Premier”, “Match! Country", "Match! Arena", "Match! Fighter", "Match! Planet”, three channels about foreign football, as well as channels about hockey and equestrian sports.

“Match” has a predominantly male audience that knows and understands sports and reacts vividly to the achievements and failures of their favorite teams and athletes. In addition to broadcasts, the vast majority of which are broadcast live, Match TV channels feature many analytical programs with experts of the highest level. “Match” is developing a digital direction and is the leader in terms of subscribers on social networks among sports media in Russia.